There’s no doubt that social media has shaped much of how the world socializes, does businesses, and even recruits employees. Hiring managers and recruiters always need to dig deeper and do further screening to find the best candidate for the open position. Social media is perfect for this task.
3 Reasons Social Media is Important for Recruitment
Social media is a gift for recruiters and hiring managers. With so much information readily available about prospective candidates, they are able to find out details about previous job positions, volunteer experience, and even social interests.
New Generation of Workers
The recent graduates and young adults spend much of their time on social media. In fact, they spend so much time on the several platforms that it can be hard to reach them in another area. They use it in the morning, in the evening, and throughout their day. Posting job opening ads and using social media for other recruitment techniques is well worth your time and effort to reach them where they are.
Background Checks
Recruiters have been checking social media platforms to research candidates for a while now. With so many different platforms, you can find professional recommendations and information in addition to personal qualities and interests that candidates may not openly share during the recruiting process. This is especially helpful to determine whether a worker will fit into the company culture in addition to how qualified they may be for the job.
Live Recruitment
Especially in today’s world, with an increase of meetings happening virtually, live recruiting is an important option. Since both parties only need a camera and internet connection, it’s accessible to every applicant. This option for recruiting also shows the younger generation that you are in touch with reality and a relevant company to work for.
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